Hey. I'm Nuel

I craft standout consumer product designs for Web-3 startups.

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Spent 4 years in product experience. I create + design consumer mobile + desktop applications that onboard users and create better on-chain experience for Web3 products.
My journey started in web2 in customer experience, evolving into user experience
designs that builds better product, solves user needs and mass adoption.

Stablecoins wallet. The key to bridge the gap between users daily financial habits and the benefits of Blockchain.

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AI Agent. Trade, Anytime and Anywhere. Meet Smart Your personal AI agent.
An Agent built for your on-chain activities. Buy crypto with Agent.

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A Chain abstracted wallet.
Your personal Sign up option
Products activities.
Speed, Security, and Interoperability

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Design of consumer app wallet interface

DRIP: An NFT Application for both users and creators.

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Loopscale: A new standard for borrowing and lending Onchain.

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Making crypto accessible to onboard more web2 folks.

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Why crypto?

I'm Nuel. Design for me isn't creating a website or an app. It's an opportunity to build a community of users that collaborate and network, feel a sense of belonging and experience emotions to interact, live whichever way they seem fit. it's giving users that control of ownership and decentralization.
Let's build something people can have a Legacy on.

I first learned about cryptocurrency in 2020-202, when Ethereum was still gaining mainstream Bitcoin was largely overlooked. The excitement centered around smart contract pyramid scheme, and just like every teenager who just wanted to make small bucks, I ventured into various projects like Forsage, Tron and others I can't honestly remember (all were based on referrals). The goal was to bring in as many people as possible to advance in the pyramid scheme, so I referred as many people as possible.

However, I faced a significant challenge: My friends, family and even strangers I referred struggled to navigate the onboarding process. The platforms seems untrustworthy, no clear or visual way to participate, earn rewards or even make a transaction, leading to frustration and disengagement.

This experience opened my eyes to a greater issue in the crypto space, an overwhelming lack of education and user friendly solution. Realizing the potential of the blockchain technology, I decided to focus on building products that simplify the crypto products.

For the past three years, I have dedicated myself to creating social consumer and fintech products. I'm passionate about improving users experience and making it easier for crypto natives and non-crypto native to seemlessly have fun doing onchain activities.

My Goal is to make sure others don't encounter the same difficulties I faced at the initial stage of my career, and I'm committed to contributing to the growth of the industry through accessible and effective digital products.

Hey. I'm Nuel

I craft standout consumer product designs for Web-3 startups.

Stablecoins wallet. The key to bridge the gap between users daily financial habits and the benefits of Blockchain.

AI Agent. Trade, Anytime and Anywhere. Meet Smart Your personal AI agent. An Agent built for your on-chain activities. Buy crypto with Agent.

A Chain abstracted wallet.Your personal Sign up option Products activities.Speed, Security, and Interoperability

Design of consumer app wallet interface

DRIP: An NFT Application for both users and creators.

Loopscale: A new standard for borrowing and lending Onchain.

Making crypto accessible to onboard more web2 folks.

Why crypto?

AI Agent. Trade, Anytime and Anywhere. Meet Smart Your personal AI agent.
An Agent built for your on-chain activities. Buy crypto with Agent.

A Chain abstracted wallet.
Your personal Sign up option
Products activities.
Speed, Security, and Interoperability